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02.04.2020 10:55
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The steps to globalization lead the way towards a global same applies to our GBU my opinion Dmitry Kulikov Jersey Authentic , for a global comapny but there's a lot more to be done to achieve the global status...a company needs to go up the globalization pyramid so as to become a truly global company...[the pyramid something like the one given below]

[own manufacturing & branding]^
global marketing^
international marketing^
agent based^

this is the way companies have gone global..& truly have they become global about Siemens, GE, Philips Patrik Laine Jersey Authentic , Boeing, Daimler Benz, Ford Blake Wheeler Jersey Authentic , have followed the same path..

the challenge lies in going global because the threshold required for jumping to the next level is high as the risk & investment associated is also high. But one thing is clear that one can never achieve a global status by not taking any the global companies have taken the risk at the time it required, & those which didnt vanished or have become smaller than what they were before.

risks of not becoming global:

1. dependence on others business performance
2. opportuinity loss
3. not be able to differentiate ourselves

Theories of globalization:

1. Raymond Vernon
2. Mc Kinsey
3. Bartlett & Ghoshal

I think we should all give it a thought and see what can be done to achieve a global status.

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